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Higher Revenues – Every one of your paying Customers spends time at your Point of Sale, making it the perfect place to promote goods or services. In-Store offers can be made and changed quickly, whilst Near-Store offers that can be redeemed at local partner organisations, and where joint advertising delivers mutual benefit, are emerging as powerful ways to generate extra Revenues.
Increased Loyalty – Promotional offers that encourage return visits are proving to be extremely successful, with measurable increases in Sales. Customer loyalty schemes based on return visits are ideally promoted at the PoS, where targeted, time - sensitive offers can be made ... And there is a huge opportunity to cross–sell.
eVoucher Collection – By adding RFID Tags to an Advertising Card you change the nature of the interaction at your Point of Sale; customers can easily collect 'eVouchers' simply by tapping their Mobile Phones on the Tag; these can then be redeemed either nearby or during a subsequent visit to your Store ... The Tags are cheap, easy to customise, simple to swap and the perfect vehicle for delivering added value promotions. Whilst Paper Voucher redemption rates are traditionally very low, eVouchers (stored on NFC – enabled Mobile Phones) enjoy a hugely increased rate of redemption.
A Complete Solution – We can design, produce and supply all the materials to support your Point of Sale Marketing and Promotions needs, including collateral and RFID Tags to make Smart Posters ... From brand building to tactical advertising (for example making time sensitive Special Offers) Tailwind can supply customised collateral to support your In-Store or Near-Store Sales and Marketing programmes.
The Perfect Platform - SafeBase is the perfect platform upon which to display promotional material; it is right at the Point of Sale, protecting and prolonging the life of your Chip and PIN device ... SafeBase supports all leading Chip and PIN Terminals and PIN Pads and works with existing mounting solutions via an adaptor piece.
Higher Revenues and Increased Customer Loyalty...
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